On-Demand

What Your Event Data is Telling You: The Metrics that Drive Better Fundraising Results

Every fundraising event tells a story.

Hidden within your attendance, bidding, sponsorship, and donor data are valuable insights that can help you make more informed decisions, strengthen the guest experience, and raise more money at your next event.

The challenge isn’t having more data—it’s knowing which metrics matter most and how to use them to improve future fundraising success.

In this practical webinar, you’ll discover the key metrics every nonprofit should monitor before, during, and after an event, along with simple ways to interpret what the numbers are telling you. Whether you’re looking to establish meaningful benchmarks or refine your event strategy over time, you’ll leave with practical tools to make smarter decisions, identify new opportunities, and build even more successful fundraising events year after year.

Meet Our Experts

Darren Port

CEO & Founder
Powered by Professionals

Erin Kienzle

Founder & Head Auctioneer
Giving4Good

Patrick Kirby

Founder
Do Good Better Consulting

Shannon Rice

Director of Signature Events
Make-A-Wish South Carolina

You’ll learn how to:

• Identify the most valuable metrics to track before, during, and after your event.
• Leverage data to improve attendance, donor engagement, and sponsorships.
• Discover which reports reveal your biggest opportunities for growth.
• Understand the trends and benchmarks that lead to stronger fundraising outcomes.
• Build a simple, repeatable process to make smarter decisions year after year.
• and so much more!